We're seeing candy apple red with NASCAR driver Jeff Gordon this morning.
Gordon gives American Morning's Kiran Chetry an exclusive look at his newest racing car today.
The number 24 car has a new paint scheme for 2011. Hendrick Motorsports and the four-time NASCAR Sprint Cup Series Champion are teaming up with AARP's Drive to End Hunger. The initiative will be Gordon's primary sponsor for the next three years.
For more information on the charity, go to http://www.drivetoendhunger.org. Send a text donation by typing 'hunger' to 50555.